RENO, Nev. (MyNews4.com & KRNV) -- Last year, it was the big addition to Hot August Nights. On Thursday, Barrett-Jackson was back to auction off 400 one-of-a-kind automobiles.
Tthe next three days is expected to bring in around $14 million in sales, very comparable to last year. It means a big economic boom to Washoe County, receiving around $1 million in sales tax revenue.
Thanks to last year's success, event orginizers and those in charge of the massive auction are building it up again this year. "It's the tax benefit that everybody gets," said Hot August Nights Executive Director Tony Marini. "All these cars all selling in Washoe County, so we get that. The rooms, food, gas, everything that goes along with operating a city and being in town and the spending money they're having a good time."
"You know, this whole weekend is about Americana and the custom cars," said Barrett-Jackson President Craig Jackson. "That's been a lot of what we consign for this auction, but we want to bring the best of the best and our goal eventually is to be selling all of those cars - so every year we want to take it up a notch."
The Barrett Cup will also award around $150,000 in cash prizes to car owners who win area Show and Shine competitions.